Browse by Tag
- "Real" Innovation (2)
- Alignment (6)
- Business Innovation (9)
- Business Plan (2)
- Business Plans (1)
- Creativity (24)
- Critical Success Factors (4)
- Entrepreneurship (9)
- Global Competiveness (4)
- Human Side (11)
- India (1)
- Innovation (4)
- Innovation Consulting (18)
- Innovation Killers (3)
- Innovation Management (18)
- Innovation Tools (17)
- Innovation Training (24)
- Innovations (7)
- Inventions (16)
- IT Innovation (1)
- Leaders (5)
- Leadership (20)
- Leadership Development (13)
- Organizational Leadership (2)
- Organizational Strategy (20)
- Personal Values (6)
- Prediction (5)
- Strategic Innovation (38)
- strategic planning process (4)
- Strategy (3)
- Training (1)
- Vision (5)
- Weekly Dose (8)
Posts by Month
- 2014
- 2013
- 2012
- 2011
- 2010
- 2009
- 2008
- 2006
How to measure emotions
Want marketers to measure your emotions? That technology's coming
Are you a geek who has trouble “reading” people? Now there is new hope.
Research at the MIT Media Lab and the University of Cambridge to help people on the autism spectrum has spawned two new technologies to measure emotional response, along with a company called Affectiva to market them.
Q Sensor Curve is designed to wear on the wrist, so it is comfortable and unobtrusive to wear all day at work, play, or sleep. This makes it ideal for long-term measurement in clinical and therapeutic research. (Credit: Affectiva)
Researchers have shown they can use technologies to measure your emotional state of mind for market research, educational, and medical purposes. The technology could ultimately become part of a larger set of tracking tools that will help companies tailor products and services more precisely to people they’re targeting. ... read more
Source: MIT Media Lab, Effectiva
You can download FREE articles at www.desai.com/resources.
Tags: Inventions